From external dependencyto in-house expertise.
We don’t believe in vendor lock-in. We share our knowledge precisely because we want your team to be able to steer on its own. No general theory, but hands-on sessions where we build tooling and dashboards together that keep running directly in your own tech stack.
All our trainings are delivered as custom in-company sessions for your marketing or data team. Fully focused on your own market, data, and systems.
Marketing Intelligence: the basics
Turn live cross-channel competitor data into an immediate edge.
“After this training, your team will have built a real-time competitor dashboard on its own, forming the steady foundation for your marketing and budget decisions.”
Competitive intelligence: organic & brand
Understand the organic battle for attention, far beyond ads.
“After this training, your team maps your competitors’ full organic footprint. You see exactly which formats and themes really gain momentum, so your own brand strategy builds directly on hard market data instead of gut feeling.”
Creative intelligence with computer vision
Decode the visual drivers behind your best-performing content at scale.
“After this training, your team analyzes thousands of creatives fully automatically on visual features. You discover exactly which visual elements drive your performance, the very data-driven approach we use for brands like Mercedes-AMG and Ayvens.”
Catalog campaigns under control
Break through algorithmic bias and reclaim control over your product delivery.
“After this training, your team can diagnose delivery biases in catalog campaigns and deploy scripts that correct them, without the platform’s native tools.”
Dynamic creative systems
Ads that refresh themselves. Every day.
“After this training, your team can connect catalog feeds to external image banks and more, and build a template system that keeps creatives fresh without manual production work.”
LLMs in your marketing operation
Embed LLM workflows and autonomous agents in your marketing infrastructure.
“After this training, your team builds not loose “ChatGPT or Claude experiments” but operational AI pipelines. You’ll have active workflows running right away for data analysis, fully automated briefings, and asset QA that save your marketing team hours of manual work every week.”
Want a custom training for your team?
All our trainings can be tailored to your tools, your data, and your specific setup. We train teams at your own office, at our location in Utrecht, or remotely.
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